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    Exam 9: Decision Support Systems and Marketing Research
  5. Question
    Which of the Following Is a Form of Observation Marketing
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Which of the Following Is a Form of Observation Marketing

Question 28

Question 28

Multiple Choice

Which of the following is a form of observation marketing research that uses data mining coupled with identifying Web surfers by their IP addresses?


A) Web community
B) behavioral tracking
C) online focus group
D) Channel M2
E) Web 2.0

Correct Answer:

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