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    Essentials of Marketing
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    Exam 20: Setting the Right Price
  5. Question
    A Discount Off the Base Price to Customers Who Pay
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A Discount Off the Base Price to Customers Who Pay

Question 128

Question 128

Multiple Choice

A discount off the base price to customers who pay immediately,or within a specified time period,is called a:


A) functional discount
B) quantity discount
C) base discount
D) cash discount
E) promotional allowance

Correct Answer:

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