menu-iconExamlexExamLexServices

Discover

Ask a Question
  1. All Topics
  2. Topic
    Business
  3. Study Set
    Sports Marketing
  4. Exam
    Exam 5: Building a Relevant Brand
  5. Question
    Licensing Is a Legal Agreement in Which a Brand Owner
Solved

Licensing Is a Legal Agreement in Which a Brand Owner

Question 61

Question 61

True/False

Licensing is a legal agreement in which a brand owner (licensor)grants use of its brand name or marks to another company (licensee).

Correct Answer:

verifed

Verified

Unlock this answer now
Get Access to more Verified Answers free of charge

Related Questions

Q56: In determining the brand position,Sam,who is the

Q57: Brands are central to the practice of

Q58: Brand leveraging<br>A)involves developing a promise that will

Q59: One type of brand association that is

Q60: The purpose of a logo is to<br>A)develop

Q62: Of the major sports,revenues for licensed products

Q63: A representation of thoughts or mental associations

Q64: The overarching strategy in managing a brand

Q65: Mascots are an important element of many

Q66: One of the payoffs of building brand

Examlex

ExamLex

About UsContact UsPerks CenterHomeschoolingTest Prep

Work With Us

Campus RepresentativeInfluencers

Links

FaqPricingChrome Extension

Download The App

Get App StoreGet Google Play

Policies

Privacy PolicyTerms of ServiceHonor CodeCommunity Guidelines

Scan To Download

qr-code

Copyright © (2025) ExamLex LLC.

Privacy PolicyTerms Of ServiceHonor CodeCommunity Guidelines