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Tim Is the Marketing Manager for a Global Packaged Goods

Question 6

Multiple Choice

Tim is the marketing manager for a global packaged goods manufacturer and has been approached about a sponsorship for the Association of Tennis Professionals (ATP) .Research indicates that the audience for the ATP World Tour has the following demographic characteristics except


A) between the ages of 20 and 40
B) high percentage of females
C) live in more than 30 countries
D) above-average household income

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