Multiple Choice
Which of the following might have helped Nestlé's Facebook monitor prevent a public relations disaster and a damaging boycott?
A) seeing Facebook posters, even those against Nestlé, as stakeholders and customers
B) a code of ethics to help the moderator in better interacting with Facebook posters
C) a company that supports sustainable resources
D) to have a prepared statement from the chief ethics officer
E) all of the above
Correct Answer:

Verified
Correct Answer:
Verified
Q2: Even if the Twix commercial parody infringed
Q3: Once accused by Greenpeace,Nestlé chose not to
Q4: The Natural Marketing Institute has identified a
Q5: Until it was accused by Green Peace
Q6: If Nestlé's supply-chain and/or marketing managers had
Q7: In purchasing palm oil for its candy
Q8: From a marketing standpoint organizational focus,what did
Q9: How could Nestlé have better anticipated its
Q10: The Nestlé managers who oversee the content