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  3. Study Set
    Essentials of Marketing
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    Exam 10: Product Decisions
  5. Question
    A _____ Is a Name,term,symbol,design,or Combination Thereof That Identifies a Seller's
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A _____ Is a Name,term,symbol,design,or Combination Thereof That Identifies a Seller's

Question 49

Question 49

Multiple Choice

A _____ is a name,term,symbol,design,or combination thereof that identifies a seller's products and differentiates them from competitors' products.


A) brand mark
B) trademark
C) brand name
D) UPC
E) brand

Correct Answer:

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