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    Exam 5: Business-To-Business Marketing
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    In Business-To-Business Markets, Buyers Are Heavily Influenced by Price, Personal
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In Business-To-Business Markets, Buyers Are Heavily Influenced by Price, Personal

Question 59

Question 59

True/False

In business-to-business markets, buyers are heavily influenced by price, personal tastes, brand reputation, or personal recommendations of friends and family.

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