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    Exam 7: Weaving Marketing Into the Fabric of the Firm
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    Scenarios Are BEST Used To
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Scenarios Are BEST Used To

Question 44

Question 44

Multiple Choice

Scenarios are BEST used to:


A) Describe different possible "futures" presented in a coherent manner
B) Guide role playing used only in sales training and customer service training
C) Develop experiments
D) Create learning laboratories
E) Plan rolling launches

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