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Which of the Following Statements About a Customer-Focused Team Is

Question 40

Multiple Choice

Which of the following statements about a customer-focused team is FALSE?


A) Each group is represented and each representative should ensure that his/her area supports the customer-focused marketing strategy
B) It formalizes communication between parts of the organization that should be communicating
C) It is a sales-led example of organizing around the customer in a hybrid format
D) Functional groups still remain, but are also organized around specific customer groups
E) It is up to the customer-focused team and not marketing manager to ensure that communication is timely and accurate

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