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    Exam 6: Marketing Strategy
  5. Question
    The Breadth of a Product Line Is Primarily Motivated By
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The Breadth of a Product Line Is Primarily Motivated By

Question 50

Question 50

Multiple Choice

The breadth of a product line is primarily motivated by:


A) Diversity of preferences in the market
B) Production and operational economies
C) Managerial complexities
D) Financial resources
E) Marketing complexities

Correct Answer:

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