Which of the Following Statements About Transactional Exchange Is FALSE

Multiple Choice

Which of the following statements about transactional exchange is FALSE?

A) Presently, the prevalence of transactional exchange is severely limited by exacting buyer standards
B) Many products have a level of complexity and significance in the creation of value that are poorly served by transactional exchange
C) The benefits of transactional exchange might be improved on by using additional means to coordinate activities between customers and suppliers
D) Transactional exchange has a limited range of effectiveness
E) In a transactional exchange, buyers are at a disadvantage due to low-cost inputs