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    Strategic Management
  4. Exam
    Exam 5: Building Competitive Advantage Through Business-Level Strategy
  5. Question
    Market Segmentation Is an Evolving,ongoing Process That Presents Considerable Opportunities
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Market Segmentation Is an Evolving,ongoing Process That Presents Considerable Opportunities

Question 64

Question 64

True/False

Market segmentation is an evolving,ongoing process that presents considerable opportunities for strategic managers to improve their company's business model.

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