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    Global Business Today Study Set 6
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    Exam 12: The Strategy of International Business
  5. Question
    A Strategy That Focuses Primarily on Increasing the Attractiveness of a Product
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A Strategy That Focuses Primarily on Increasing the Attractiveness of a Product

Question 21

Question 21

True/False

A strategy that focuses primarily on increasing the attractiveness of a product is referred to as a low-cost strategy.

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