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    Exam 4: Market Research Metrics and Analytics
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    A New Exploratory Research Technique That Monitors Online Consumer Conversations
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A New Exploratory Research Technique That Monitors Online Consumer Conversations

Question 16

Question 16

Multiple Choice

A new exploratory research technique that monitors online consumer conversations on social networks, blogs, and forums is called social _____.


A) responding
B) listening
C) media research
D) grouping

Correct Answer:

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