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Sean Relocated to Take a New Job,and When He Got

Question 57

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Sean relocated to take a new job,and when he got sick he needed to find a doctor.He discovered during the visit that he didn't like the one he had chosen,and he knew he'd never go back to that doctor.From a marketing perspective,his situation highlights one of the key differences between products and services,known as


A) intangibility.
B) professional competence.
C) perishability.
D) inseparability.
E) heterogeneity.

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