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Which of the Following Defines a Value Proposition

Question 108

Multiple Choice

Which of the following defines a value proposition?


A) the unique value that a product or service provides to customers
B) a special discount offer dropping the price
C) an advertisement that talks about value
D) a display of the position of products or brands in the consumer's mind
E) the one feature that will prompt a customer to buy the product

Correct Answer:

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