Multiple Choice
Most banks now have customer relationship software that,when a customer contacts the bank,tells the service representative what types of accounts,loans,and credit cards the customer currently has.Service representatives use this information to sell some of the other services the bank currently offers to these customers.This is a ___________________ growth strategy.
A) product proliferation
B) market development
C) market penetration
D) diversification
E) product development
Correct Answer:
Verified
Correct Answer:
Verified
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