Multiple Choice
Which of the following is NOT one of the advantages of management by objectives?
A) raises the importance of public relations in the corporate structure
B) helps keep the public relations practitioner on target in solving problems
C) contributes to the public relations body of knowledge
D) communicates the way business people think in terms of business problems and objectives
E) allows managers to oversee the selection of public relations activities
Correct Answer:
Verified
Correct Answer:
Verified
Q12: _ plans develop specific decisions about what
Q13: _ dictate the selection of goals.<br>A) Resources<br>B)
Q14: _ are statements that specify the action
Q15: Goals should be evaluated to determine the
Q16: Planning and _ occur almost simultaneously.<br>A) programming<br>B)
Q18: Campaign plans are sometimes referred to as
Q19: The first step in selecting audiences in
Q20: Understanding how to develop a public relations
Q21: What percentage of practitioners identify a target
Q22: _ requires that a benchmark be set