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    Retailing Management Study Set 2
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    Exam 14: Building Customer Loyalty: Customer Relationship Management and Service Strategies
  5. Question
    Selling Complementary Products or Services in a Specific Transaction Is
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Selling Complementary Products or Services in a Specific Transaction Is

Question 71

Question 71

Multiple Choice

Selling complementary products or services in a specific transaction is known as:


A) cross retailing
B) customer alchemy
C) cross-selling
D) customer selling
E) add-on selling

Correct Answer:

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