TransWave International Is a Small Company That Has Developed a System

Multiple Choice

TransWave International is a small company that has developed a system that uses the Web and patented electronic sensors as an early-warning device for pipeline leaks.Pipeline safety is becoming a big issue in the U.S.as more natural gas lines are being laid near population centers.The timing is right for this company to be extremely successful, but it must use __________ advertising so oil companies will know of its product's existence.

A) reminder
B) objective
C) pioneering
D) competitive
E) institutional