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    Marketing the Core Study Set 2
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    Exam 16: Advertising, Sales Promotion, and Public Relations
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    Individuals Responsible for Creating the Text Portion of the Messages
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Individuals Responsible for Creating the Text Portion of the Messages

Question 222

Question 222

Multiple Choice

Individuals responsible for creating the text portion of the messages in advertisements are typically referred to as _________.


A) freelancers
B) copywriters
C) editors
D) designers
E) adbusters

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