A New Exercise Video Contends That with One Day of Fasting

Multiple Choice

A new exercise video contends that with one day of fasting and one one-hour period of intense cardiovascular exercise, the average individual can lose five pounds a week and be in peak health within six months of starting the program.__________ barriers will doom the new product to failure because the product's claims are not consistent with what consumers do and how they think.

A) psychological
B) social
C) physical
D) value
E) usage