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    Business
  3. Study Set
    Marketing the Core Study Set 2
  4. Exam
    Exam 8: Marketing Research: From Customer Insights to Actions
  5. Question
    After Defining the Problem and Developing the Research Plan, the Next
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After Defining the Problem and Developing the Research Plan, the Next

Question 114

Question 114

Multiple Choice

After defining the problem and developing the research plan, the next step in the marketing research process is to


A) collect relevant information.
B) develop findings and recommendations.
C) take marketing actions.
D) plan the budget.
E) identify the constraints on the process.

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