Multiple Choice
Published data from outside the organization are referred to as __________ data.
A) proprietary
B) external primary
C) external secondary
D) internal primary
E) internal secondary
Correct Answer:

Verified
Correct Answer:
Verified
Q54: A test market for a new Kellogg's
Q164: FIGURE 8-4 <img src="https://d2lvgg3v3hfg70.cloudfront.net/TB4418/.jpg" alt="FIGURE 8-4
Q167: Neilsen Media Research's TV ratings and the
Q168: A fixed alternative question with three or
Q170: FIGURE 8-3 <img src="https://d2lvgg3v3hfg70.cloudfront.net/TB4418/.jpg" alt="FIGURE 8-3
Q171: FIGURE 8-10 <img src="https://d2lvgg3v3hfg70.cloudfront.net/TB4418/.jpg" alt="FIGURE 8-10
Q172: After qualifying by having seen at least
Q173: FIGURE 8-3 <img src="https://d2lvgg3v3hfg70.cloudfront.net/TB4418/.jpg" alt="FIGURE 8-3
Q174: Individual interviews involve<br>A)a single researcher asking questions
Q243: What is the difference between a semantic