How Might a Marketing Manager, for a Manufacturer of Turboprop

Multiple Choice

How might a marketing manager, for a manufacturer of turboprop engines used in private jet planes, use the North American Industry Classification (NAICS) system to help with his or her marketing planning?

A) She could record the NAICS numbers for each of her firm's best customers, and then obtain lists of companies with the same NAICS numbers.
B) She could go to a library to find the NAICS numbers for all government units-federal, state, and local.
C) She could identify all NAICS numbers that reflect the classifications of her firm's customers and compare them to previous SIC codes.
D) She could poll her field sales organization to see if her company's sales representatives know what NAICS numbers mean.
E) She could forgo using the NAICS system because it is a dated concept that has no current usefulness.