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    Marketing the Core Study Set 2
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    Exam 5: Understanding Consumer Behavior
  5. Question
    FIGURE 5-1 -According to Figure 5-1 Above, Cell "A" Represents Which Stage
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FIGURE 5-1 -According to Figure 5-1 Above, Cell "A" Represents Which Stage

Question 150

Question 150

Multiple Choice

FIGURE 5-1 FIGURE 5-1   -According to Figure 5-1 above, Cell  A  represents which stage of the consumer purchase decision process? A) purchase decision B) information search C) problem recognition D) alternative evaluation E) postpurchase behavior
-According to Figure 5-1 above, Cell "A" represents which stage of the consumer purchase decision process?


A) purchase decision
B) information search
C) problem recognition
D) alternative evaluation
E) postpurchase behavior

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