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In the VALS System, Consumers Motivated by Ideals Are Guided

Question 22

Multiple Choice

In the VALS system, consumers motivated by ideals are guided by knowledge and principle.__________ are mature, reflective, and well-educated people who value order, knowledge, and responsibility.


A) Thinkers
B) Believers
C) Achievers
D) Innovators
E) Experiencers

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