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    Marketing the Core Study Set 2
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    Exam 1: Creating Customer Relationships and Value Through Marketing
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    The Activity for Creating, Communicating, Delivering, and Exchanging Offerings That
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The Activity for Creating, Communicating, Delivering, and Exchanging Offerings That

Question 80

Question 80

Multiple Choice

The activity for creating, communicating, delivering, and exchanging offerings that benefit the organization and its stakeholders is referred to as __________.


A) marketing
B) production
C) manufacturing
D) selling
E) promotion

Correct Answer:

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