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In Response to Current Trends Regarding Health and Nutrition, Competitors

Question 25

Multiple Choice

In response to current trends regarding health and nutrition, competitors such as Don Miguel, Mission Foods, Ruiz-Foods, and Jose Ole, plan to offer or have recently offered more "carb- friendly" and "fat-friendly" products.Paradise Kitchens' response to this trend will be to


A) change their recipes to be even lower in carbs, fats, and salt than their competitors' products.
B) emphasize their products' taste and authenticity rather than their nutritional characteristics.
C) emphasize the already healthy product characteristics as well as the product's taste, convenience and flexibility.
D) emphasize the research findings that indicate that Americans are actually getting too little fat in their diets which make them overeat in order to feel satisfied.
E) capitalize on the fact that its products have always been healthier than their competitors' products and plan to make meals even healthier.

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