Focus Strategy Can Be Defined As

Multiple Choice

Focus strategy can be defined as:

A) the strategy of merging with an established company in order to gain monopoly over the market.
B) the strategy a company uses when it decides to allocate the company resources equally among all the marketing segments
C) the strategy a company uses when it decides to serve a limited number of segments, or just one segment of the market.
D) the strategy a company uses when it decides to iguore the different needs of different market segments, and produce one standardized product for all the customers.
E) the strategy of closing down one or more business units in order to minimize the losses.