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    Contemporary Management Study Set 3
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    Exam 9: Value-Chain Management: Functional Strategies for Competitive Advantage
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    Innovation Means Producing Goods and Services That Have Attributes-Such as Design,styling,performance,and
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Innovation Means Producing Goods and Services That Have Attributes-Such as Design,styling,performance,and

Question 20

Question 20

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Innovation means producing goods and services that have attributes-such as design,styling,performance,and reliability-that customers perceive as being superior to those found in competing products.

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