Multiple Choice
Computer files that a marketer can download onto the computer and mobile phone of an online shopper who visits the marketer's website are referred to as
A) bots.
B) cookies.
C) spiders.
D) spam.
E) interstitials.
Correct Answer:

Verified
Correct Answer:
Verified
Q5: Developing a consumer journey map, including uncontrollable
Q6: Among popular purchases online, a common product
Q7: Most websites do not include every design
Q8: Choice, a reason customers shop and buy
Q9: In terms of the online customer experience,
Q11: Bots are<br>A) web pages that serve as
Q12: Nike is a recognized innovator in the
Q13: Internet-enabled technology employed in transmitting information from
Q14: Essential in implementing multichannel marketing is to<br>A)
Q15: There are several product characteristics that dominate