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An Ad for Citrucel Fiber Supplement Claimed That in a Blind

Question 275

Multiple Choice

An ad for Citrucel fiber supplement claimed that in a blind taste test consumers preferred the taste of Citrucel to Metamucil 2 to 1.This is ad is an example of __________ advertising.


A) reinforcement
B) comparative
C) persuasive
D) informative
E) reminder

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