Multiple Choice
Which of the following is NOT essential to engage today's customers using social media promotions?
A) Encourage and respond to comments and feedback, both positive and negative.
B) Create sweepstakes, contests, and deals that reward current and new customers.
C) Post relevant content about the benefits and uses of the product.
D) Send out a product sample to everyone who engages with a "Like" or "Follow" of the brand.
E) Supplement text with photos and videos.
Correct Answer:

Verified
Correct Answer:
Verified
Q3: Communication is the process of conveying a
Q20: Many promotional efforts, and especially personal selling
Q21: Compare push and pull strategies as alternative
Q21: Which of the following is the best
Q142: An important factor in developing successful IMC
Q173: Integrated marketing communications is the concept of
Q182: Consumers who read,hear,or see the message sent
Q182: In the hierarchy of effects,the consumer's actual
Q195: The outcome of a direct marketing offer
Q204: In a promotional sense, customized interaction is