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Which of the Following Statements About the Product Life Cycle

Question 290

Multiple Choice

Which of the following statements about the product life cycle as a pricing constraint is most accurate?


A) The newer a product is, the higher the price that can usually be charged.
B) The later in the product life cycle a product is, the higher the price that can usually be charged.
C) Once a product is considered nostalgic, the price will continue to rise indefinitely.
D) Fads will generally have only two price points - high and low - but the values of those price points usually be within 10 percent of each other.
E) Prices should not be changed until a product reaches its maturity stage

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