Multiple Choice
-In the Apple market-product grid shown above for its personal computer line, the professional segment of medium/large businesses seems willing to purchase all of the items in Apple's product line. This allows Apple to enjoy cost savings due to __________.
A) segment differentiation
B) marketing synergies
C) product synergies
D) segment repositioning
E) product differentiation
Correct Answer:

Verified
Correct Answer:
Verified
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