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    Marketing The Core Study Set 3
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    Exam 7: Marketing Research: From Customer Insights to Actions
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    -Figure 7-2B Above Shows That Primary Data May Be Divided
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-Figure 7-2B Above Shows That Primary Data May Be Divided

Question 192

Question 192

Multiple Choice

  -Figure 7-2B above shows that primary data may be divided into three related parts. If C represents data collected from mechanical, personal, or neuromarketing methods, which type of data is C? A) questionnaire data B) mined data C) internal secondary data D) external secondary data E) observational data
-Figure 7-2B above shows that primary data may be divided into three related parts. If C represents data collected from mechanical, personal, or neuromarketing methods, which type of data is C?


A) questionnaire data
B) mined data
C) internal secondary data
D) external secondary data
E) observational data

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