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A Publishing Company Sponsors an Informal One-Time-Only Session with Seven

Question 61

Multiple Choice

A publishing company sponsors an informal one-time-only session with seven college instructors who use a given principles of management textbook.The instructors meet with a moderator who asks their opinions about the textbook,its instructor's manual,its PowerPoint slides,and its video and written cases.This is an example of a(n)


A) jury of executive thought.
B) consumer panel.
C) information forum.
D) focus group.
E) depth interview.

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