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    Marketing Study Set 15
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    Exam 6: Understanding Organizations As Customers
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    The Demand for Industrial Products and Services That Is Driven
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The Demand for Industrial Products and Services That Is Driven

Question 6

Question 6

Multiple Choice

The demand for industrial products and services that is driven by demand for consumer products and services is referred to as


A) secondary marketing.
B) derived demand.
C) reciprocal supply.
D) demand elasticity
E) sequential demand.

Correct Answer:

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