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    Exam 5: Understanding Consumer Behavior
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    The Influencing of People During Conversations Is Referred to as
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The Influencing of People During Conversations Is Referred to as

Question 325

Question 325

Multiple Choice

The influencing of people during conversations is referred to as


A) opinion formations.
B) peer persuasion.
C) interpersonal gossip.
D) word of mouth.
E) consumer socialization.

Correct Answer:

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