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    Marketing Management Study Set 5
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    Exam 19: The Marketing Dashboard: Metrics for Measuring Marketing Performance
  5. Question
    Market Share Can Defined in Terms of Either _____________
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Market Share Can Defined in Terms of Either _____________

Question 96

Question 96

Multiple Choice

Market share can defined in terms of either _____________.


A) Utilities and profits
B) Revenue and profits
C) Units or profits
D) Units or revenue
E) None of the above

Correct Answer:

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