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    Marketing Management Study Set 5
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    Exam 13: Service As the Core Offering
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    The Service-Profit Chain Identifies That Increases in Service Through the Cultivation
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The Service-Profit Chain Identifies That Increases in Service Through the Cultivation

Question 65

Question 65

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The Service-Profit Chain identifies that increases in service through the cultivation of employees leads to higher customer costs and the potential erosion of profits.

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