Multiple Choice
Dave's Donuts decided to enter a co-branding relationship with Sid's Sandwiches in which both companies would have operations in the same retail space.This was beneficial for both because it reduced unused capacity for both as Dave's major usage is in the morning while Sid's is from 11 AM until midnight.This is an example of a _____ type of co-branding relationship.
A) Co-location
B) Multiple company venture
C) Joint venture
D) Internal brand combination
E) Merger
Correct Answer:

Verified
Correct Answer:
Verified
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