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In the Final Phase of the Maturity Stage of the PLC

Question 105

Multiple Choice

In the final phase of the maturity stage of the PLC, the market _______.


A) Picks up steam as it moves to the decline stage
B) Begins to feel the pressure of overcapacity and the market starts to lose customers
C) Begins to see price only buyers move in and challenge existing producers to add more features to the product
D) Begins to feel the pressure of global manufacturing and moves to go international at this time.
E) None of the above

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