The Idea That Decision Makers Rely on an Implicit Favourite

Multiple Choice

The idea that decision makers rely on an implicit favourite to evaluate alternatives is:

A) an assumption that economists made in their early research about decision makers.
B) an emerging theory that has not yet been studied in organizational settings.
C) a recommendation put forward by organizational behaviour scholars to improve decision making.
D) the main reason why decision makers have difficulty identifying problems.
E) None of the answers are correct.