Multiple Choice
Figure 8-4: Question 2
-survey asked consumers of dental products the following question "Have you used toothpaste in the past week? ___ Yes ___ No" The results of this question show that 92.6 percent of the people in New York City have used toothpaste in the past week and 87.2 percent of people in Los Angeles have used toothpaste during the same period.This information was gathered by using which type of question?
A) open-ended
B) dichotomous
C) holistic
D) evaluative
E) Likert scale
Correct Answer:

Verified
Correct Answer:
Verified
Q62: Briefly explain the difference between a direct
Q106: After qualifying by having seen at least
Q113: <img src="https://d2lvgg3v3hfg70.cloudfront.net/TB2495/.jpg" alt=" Figure 8-4: Question
Q114: Facts and figures obtained by watching,either mechanically
Q115: <img src="https://d2lvgg3v3hfg70.cloudfront.net/TB2495/.jpg" alt=" Figure 8-4: Question
Q116: Carpet Baby!,a children's accessory and toy store,is
Q117: Journal of Marketing Research and the Journal
Q120: <img src="https://d2lvgg3v3hfg70.cloudfront.net/TB2495/.jpg" alt=" Figure 8-6D: Average
Q121: marketing,a conscious choice made from among two
Q123: <img src="https://d2lvgg3v3hfg70.cloudfront.net/TB2495/.jpg" alt=" Figure 8-7 -Figure