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  3. Study Set
    Marketing Study Set 11
  4. Exam
    Exam 8: Marketing Research: From Customer Insights to Actions
  5. Question
    Figure 8-4: Question 3
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Figure 8-4: Question 3

Question 74

Question 74

Multiple Choice

  Figure 8-4: Question 3 -fixed alternative question with three or more choices uses a(n) __________. A)  scale B)  frequency distribution C)  measure of success D)  open-ended question E)  constraint Figure 8-4: Question 3
-fixed alternative question with three or more choices uses a(n) __________.


A) scale
B) frequency distribution
C) measure of success
D) open-ended question
E) constraint

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