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The VALS Framework,those Consumers Who Are Practical and Deliberate Information-Seekers,and

Question 177

Multiple Choice

the VALS framework,those consumers who are practical and deliberate information-seekers,and who value durability and functionality in products over styling and newness,are called


A) Experiencers.
B) Achievers.
C) Believers.
D) Thinkers.
E) Innovators.

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