The VALS Framework,consumers Who Spend Much of Their Income on Fashion,entertainment,socializing,offerings
Multiple Choice
the VALS framework,consumers who spend much of their income on fashion,entertainment,socializing,offerings that make them look good,and have a desire for the latest things are called
A) Believers.
B) Experiencers.
C) Strivers.
D) Makers.
E) Thinkers.
Correct Answer:
Verified
Correct Answer:
Verified
Q165: Cognitive dissonance refers to<br>A) feelings of guilt
Q186: Subliminal perception refers to<br>A)the process of seeing
Q208: a consumer has completed the alternative evaluation
Q209: _ is a VALS group that is
Q211: <img src="https://d2lvgg3v3hfg70.cloudfront.net/TB2495/.jpg" alt=" Figure 5-1 -Identify
Q212: would consumers who purchased a new and
Q214: Perceived risk is<br>A) an unmerited fear of
Q216: which stage in the consumer purchase decision
Q217: <img src="https://d2lvgg3v3hfg70.cloudfront.net/TB2495/.jpg" alt=" Figure 5-1 -Figure
Q218: objective and subjective attributes of a brand