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Dutch Tulip Growers Have Developed Pre-Sprouted Bulbs,which Will Bloom in Consumers

Question 179

Multiple Choice

Dutch tulip growers have developed pre-sprouted bulbs,which will bloom in consumers' gardens just a few weeks after spring planting so people who didn't or couldn't plant bulbs in the fall will have spring flowers.Nurseries plan to promote the pre-sprouted tulips to people who appreciate "finer things" and will pay the premium price.Which of the following VALS segments would be most suitable for this product?


A) Survivors
B) Believers
C) Makers
D) Innovators
E) Experiencers

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